Month: August 2016

Nizan Guanaes Sells Grupo ABC in Billion-Dollar Merger

Posted by in Advertising Agencies

Brazil, widely known as one of the most important emerging markets, is also one of the world’s most important advertising markets. As blue-chip companies desire a greater level of consistency in their advertising and promotional mixes across national boundaries, more international advertising conglomerates are stepping up their presence in new markets such as Brazil as the country continues to grow into a regional and international powerhouse. The Brazilian market is not limited to television and print advertising. Brazil was one of the first markets outside of the developed world to develop significant scale in the mobile industry, and as a result mobile advertising is an enormous business in the country, with a 90% growth in spending projected in 2016. The emphasis on mobile and Internet means that the leading agencies in these markets may be likely to be picked up in market consolidation. Nizan Guanaes’s Grupo ABC, the largest advertising firm in Brazil, was recently purchased by advertising giant Omnicom in a $1 billion acquisition deal. Grupo ABC was founded in 2002 by Guanes and has some of the most established brands in the world as clients. A native of Salvador, Brazil, Guanaes began his career at international agencies in Sao Paulo in 1985. He later founded Ig, one of Brazil’s leading Internet portals, before going on to found ABC. Nizan Guanaes was chosen as one of the 100 most creative people in the world by Fast Company magazine, as well as serving as a UNESCO Goodwill Ambassador. He was also praised by GQ magazine as Man of the Year in Leadership in 2014. In the same year, IBOPE, the Brazilian national polling organization, published results showing Guanaes to be Brazil’s most trust marketing professional. Nizan Guanaes is undoubtedly one of the leading figures in the Brazilian advertising and marketing market.

Money Mentorship From The Midas Legacy

Posted by in Retirement Plan

Wealth management firms typically take charge of their client’s money by deciding when, where and how to invest the cash for the largest returns. Except for an initial consultation to determine their client’s financial goals, wealth management advisors show very little personal interest in their clients on They are not dealing with people who…

NutriMost System Copied By Healthy Living

Posted by in weight loss

NutriMost’s lawsuit against Healthy Living has made a splash in the diet business world. Healthy Living seemed to have copied NutriMost’s promotional video, which demonstrated the quality of its dieting system. When comparing the original NutriMost promotional video with the Healthy Living counterpart it seems apparent that there was some plagiarism happening. The two videos…

Entrepreneur Brian Bonar Named Executive of the Year in Finance by Cambridge Who’s Who

Posted by in Brian Bonar

According to WhitePages, Brian Bonar was named Executive of the Year in Finance by Cambridge Who’s Who for 2010. This title is only awarded to two male and two female executives each year, making it a highly prestigious award in the financial sector. Brian Bonar received this honor due to his personal achievements in professionalism,…

Securus Technologies Highlight GTL Wrongdoings

Posted by in Securus

Every inmate at federal and state prison and jail facilities across the country have a line of communication with the loved ones, members and other significant people in their life. This important provision is offered by inmate telecommunication providers among them Global Tel Link and Securus Technologies. Global Tel Link is the leading provider of…


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